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Wednesday, April 17, 2019

Strategy and Competitive Advantages of Aldi Group Essay

Strategy and Competitive Advantages of Aldi Group - Essay manikinIt is evidently clear from the discussion that by maintaining a healthy work culture the company is in an advantageous position to grab a large share of the market and expand its business. It is noted that the organizational culture is constructed socially and it is influenced by the environment alter. It also depends on the leadership strategies adopted by the team leaders of the organization which influences the team members to perform well in teams and have a cooperative attitude. nice performance of the organization has a positive impact on the society and the company gains reputation in the international markets. A well-designed strategy involves the mission and vision of the organization and the way the employees can be propel to contribute to the organizations reputation. By applying the cost-cutting strategy the company earns a profit that it can employ in future business activities. The company aims at de veloping a new business design in order to invite suppliers as well as provide benefits to the employees. The business model followed by Aldi was based on efficiency as well as simplicity. The product strategy followed by the managers of Aldi depended on contributeing a limited variety of the relevant products that are in high demand in the market. The throw management theory involves the building blocks within the company in order to achieve the future goals. The managers of Aldi Inc. plans to carry out the change within the company so that it can compete with the modern world. The company follows the Kotters eight-step change management theory that involves various steps to undertake a change within the organization. The head start step involves the process of identifying requirement of change within the company. The next steps deal with planning for the change by forming a team. The third step involves that Aldi Inc sets a vision for undertaking the change. The fourth step in volves that the employees of Aldi conceive the vision and accept it. The fifth step involves that managers Aldi plans the strategies in such a way so as to remove the obstacles in the path of undertaking the change. The sixth step involves that the employees and the managers of Aldi plan for a short-term win. The ordinal step of the theory involves that the company hires employees to undertake the change and plan for the process to be followed to undertake the change. The eventual(prenominal) step involves that managers of Aldi Inc. ensure leadership development within the organization for the success of the organization and to achieve its goal.

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