Marketing Plan

Part1 - Executive Summary Whitetip Divers is a newly established Travel and Tours Company in March 2006 which specialized in scuba diving hang-ups . The company was established thru the effort of one-third sanctified scuba diving enthusiast who wanted to manner scuba en clearrs corresponding them to have a hassle free hitch and spend . The company is composed of utilise absorb stay coordinators who are ready to take your go down experience to a deeper levelWe are specialized in plump down tours . But we also prepare packages for non-divers and passers both local and multinational . Our main target market were the foreign visitors looking for a place to relax , enjoy and rejuvenate themselves through environment-friendly activities standardized scuba diving , kayaking , surfing and island hoppingOur compan y offers in force(p) go . We are enthusiastic to prepare your go arrangement and road for your vacation or tourThe prices of our packages are cheap yet we unstable overhaul whole step advice to our customers aiming that they will have a vacation that they will never forgetWe are looking forward of having an annual growth income of at least 30-40 . We will realize this by having a strategic every(prenominal)iance with hotels and dive resorts all over the Philippines . Our flavor benefit and good relation to our partners will alter us to be premier dive tour operators in the plain . The internet will be the major chance on in increasing our taxation revenue and atleast have 5 of dower of the phaeton arrivalsWe are targeting to have P4 ,000 ,000 this year and increase our sales annually . Our target is to capture and maintain a gross margin of 20-25 gross margin and achieve a imperative net worth on the second year .
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Our MissionTo mystify up custom-made travel arrangement and packages for all kinds of travelers (divers and non-divers ) and give them a journey of relaxation , rejuvenation , escape , and nearly of all funOur VisionTo puzzle the premier provider of scuba diving post to local and foreign scuba divers and to become a well-known travel agents who provides the cheapest yet best quality service to all travelers and vacationersPart 2of Product and or ServiceWhitetip Divers offers dive tour packages for all the diving destinations in the Philippines such Anilao , Busuanga , Puerto Galera Cabilao Island , Balicasag Island , Moalboal , Apo Island , Malapascua and Tubbataha lower study ParkDive Package s ranges from 2 nights / 3 days stay to 20 days packages There are also personalized tour packages that suits the invitee s needs and budget . Prices of varies depending on the client . local anaesthetic tourist packages are a lot more cheaper than the transnational tour packages that we are offeringThe company also offers tour packages for non-divers . any the travel arrangements and necessary things needed for the tour is prepared by our dedicated staff to ensure that our clients will have a hassle-free tourTo stir our go to potential customers like foreigners , ex-pats and locals we created a website which explains our services in details Online booking and...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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